A NEW ERA : ADIDAS X INDONESIAN FOOTBALL

A new era begins when the Three Stripes return and make a statement: we're serious.

From Persija Jakarta and PSM Makassar to Bali United, PSIM Yogyakarta, and Persik Kediri, adidas is building one of the strongest club portfolios in Indonesian football. More than sponsorships, these partnerships signal a renewed commitment to the game, its culture, and the millions who live it every week.

Here are the Indonesian clubs proudly wearing the Three Stripe :

1. PSM MAKASSAR  

This partnership just makes sense.

adidas gets one of Indonesia’s most historic clubs, a passionate fanbase, and a unique identity built around the iconic maroon colors, the Pinisi ship, and the spirit of Ewako. PSM gets global quality, world-class performance technology, and a brand that matches its ambition.

More than a jersey deal, this is tradition meeting innovation. German engineering meets Makassar pride.

2. PERSIK KEDIRI

This might be the most underrated partnership of adidas’ new era in Indonesian football.

Unlike the traditional giants, Persik brings something different: a true underdog story. A club with loyal supporters, deep local roots, and a history of rising back after difficult times. That's exactly the kind of identity adidas loves.

For Persik, it's a chance to raise the club’s standards. For adidas, it's an opportunity to connect with one of Indonesia’s strongest football communities in East Java.

3. PERSIJA JAKARTA

This is the partnership that defines adidas’ new era in Indonesian football.

More than a sponsorship, it's a reunion. Persija and adidas share history, and now they're back together with a long-term vision to elevate both the club and the game itself. With one of the largest fanbases in Southeast Asia, Persija gives adidas the perfect stage to make a statement.

For Persija, it's about ambition. For adidas, it's about commitment. From the first team to the academy, this partnership is built to inspire the next generation while bringing world-class standards to one of Indonesia's biggest clubs.

4. PSIM YOGYKARTA

This might be the most cultural partnership of adidas’ new era in Indonesian football.

Fresh off promotion, PSIM enters a new chapter with a club identity rooted in history, tradition, and the spirit of Yogyakarta. While adidas brings global standards and performance technology, PSIM brings something harder to find: authenticity.

What makes this partnership special is that it doesn't try to reinvent PSIM—it celebrates what already makes the club unique. A proud football heritage, loyal supporters, and a connection to the culture of Yogyakarta that goes far beyond the pitch.

If Persija represents legacy, PSM represents identity, and Persik represents the people, then PSIM represents tradition. And some traditions are simply irreplaceable.

5. BALI UNITED

This is the most lifestyle-driven partnership of adidas’ new era in Indonesian football.

More than a football club, Bali United is a global destination. With Bali’s worldwide appeal and adidas’ global reach, this collaboration goes beyond the pitch—blending football, fashion, and culture into one identity.

For Bali United, adidas brings world-class standards and international visibility. For adidas, Bali offers something no other club can: a direct connection to millions of visitors who already know and love the island.

If Persija represents legacy, PSM represents identity, Persik represents the people, and PSIM represents tradition, then Bali United represents Indonesia to the world.

The Three Stripes are back.

Bringing world-class standards, global ambition, and a renewed belief in Indonesian football.

But jerseys alone don't make history.

The next chapter will be written by the players, the clubs, and the supporters who wear them with pride.

The new era has begun. Now it's time to prove that Indonesian football belongs on the biggest stage.